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Audience

Reach 100 Million monthly active users.

Say It To The Audience You Want

Targeting

DEMOGRAPHICS Age / Gender
Proximity Based Geography
Media consumption Genre
content affinity Behavior & Interests
in App or Web
TEchnographics Devices
intent Based Ad Engagement

Interest-Based Targeting

SHOPPERS
GAMERS
FASHION ENTHUSIAST
FOODIES
HEALTH & FITNESS Enthusiasts
TRAVEL ENTHUSIASTS
OVER 100 COHORTS FOR SHARPER TARGETING
Advanced Customized Targeting
Custom segments / audience Appographic Based - Cross - App Targeting
LOOKALIKE MODELLING Reach new audiences who have similar interests to your TG
RETARGETING Engage with users who have already interacted with your Ad

Say It To India & Bharat

Say It To India & Bharat

58%

Hindi

42%

Regional

42%

Top 8 cities
Region-wise user distribution

Say It Through Connected TVs.

3X growth

in viewership
Say It With Genres That Reach People
Speak To Male Audiences
News
100+

channels

1.6X growth in
viewership
Non-Fiction
700+

reality/non-fiction shows

1.6X growth in
viewership
Movies
4000+

movie library

8X growth in
viewership
Growth Vs Last Year*
Speak To Female Audiences
Comedy
200+

shows

4.2X growth in
viewership
Fiction
1500+

shows

2X growth in
viewership
Lifestyle Shows
250

shows

2.7X growth in
viewership
Growth Vs Last Year*

Say It To The Smart Cohorts

Say It To The Young
Say It To The Connected
Say It To The Spenders
Meet Priti

A Fashionista. Early 20s

A shopaholic who loves partying on weekends. For her, FOMO is not a thing because she needs her regular dose of TV, movies, music, and OTT.
Meet Vandana

A Fitness Enthusiast, Early 30s

Vandana binges on international content, modern OTT shows, and some classics. She shops to her heart’s content and follows a diet and a fitness regime.
Meet Mihir

A Trend-setter, He’s 27.

A tech-savvy person who loves all the popular shows, latest gadgets, and fashion trends. He loves travelling and cooking too.
Meet Vyas

A Student. Early 20s.

He likes short form content, games, music, and movies. Vyas often goes shopping with friends, upgrades to the latest tech and trends.
Know Exactly How Your Ads Perform With Our
Industry-leading Partners.
Viewability
Tracker
Demo Targeting
Accuracy Tracker
Impression &
Click Tracker
App Download
Tracker

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