ZEE5 Audience's Smartphone Consumption Insights
53

%
of consumers use smartphones for over 4 hours a day.
60

%
of metro viewers intend to buy a smartphone within next 6 months.
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To Leverage Smartphone Consumption
Habits in 2022

Know ZEE5 audience's smartphone consumption habits, preferences, perceptions and findings captured in the Intelligence Monitor Report.
As a marketer you can now leverage these insights from our study, influence your marketing decisions, and reach out to your audience better.

    Smartphones is not just a communication device it' s a multifaceted avenue – ZEE5 intelligence monitor
    From using multiple apps to playing games and consumption of content anywhere has made smartphones a critical part of our lives. Now, with high spec screens, processing capabilities fueled with ever growing internet connectivity has made smartphone an excellent platform to have immersive content experience.
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    ZEE5 Intelligence Monitor :
    Smartphones Insights & Trends Report

    Join Shivam Ranjan (Head of Marketing Motorola India), Rajiv Bakshi (COO - Revenue at ZEE Entertainment Enterprises Limited),Muralikrishnan B (Chief Operating Officer at Xiaomi India) with Satrajit Sen, (Head – Product & Community at ET Brand Equity) to understand how they drive growth for smartphones.